Business Plan - 1481 Words

Business content page 1.Company summary 01 2.Product and services 02 3.Market analysis summary 03-05 4.Management summary 06 5.Finantial plan 07-08 6.Executive summary 09 Summary : BIRDS FLY started their business in January 2015 as a partnership business .It is a tourism business formed by a group of friends. We have chosen the most attractive place of†¦show more content†¦We realize the need to focus our marketing message and our service offerings. We need to develop our message, communicate it, and make good on it. The decision to establish strategic alliances with several hotels, lodges and travel agencies is aimed at tapping our target market effectively and efficiently. 3. Market Needs Though the tourism sector has undergone rapid growth over the last decade the vast majority entering this sector have rushed. Very few have focused on south and central Botswana. With this in mind we intend to exploit the untapped market in this area so as to provide our customers with a good service and realize our business objectives. We understand that our target markets need more than just being shown the areas of interest but also to be informed about their significance and origins. Hence we dont just intend to provide a service(s), but to provide one of unparalleled nature relative to the market. 4. Market Trends Of all the uncertainty surrounding this industry, one fact is certain: tourism is here to stay. The only question is how large the industry will become and whether it can sustain, if not exceed, its current growth rate. However large the market ultimately becomes, the company strongly believes that travel will be an important component of this market place. 5. Industry Analysis Potentially Botswanas richest natural resource, the tourism industry is becoming anShow MoreRelatedBusiness Plan For A Business Essay1708 Words   |  7 Pagesbrand-new business, expand an existing company, or get financing for a business venture, you will need to write a business plan. A business plan not only lends your business a sense of credibility, but also helps you to cover all your bases, increasing your chances of success. Although writing a business plan can be a lengthy, intimidating project, it is not necessarily difficult. Here is an overview of how to write a successful business plan. What to Include in Your Business Plan Your businessRead MoreBusiness Plan For A New Venture1355 Words   |  6 PagesA business plan can be used for beginning a new business, to create a more profitable business or for consideration of new services and ideas. A business plan is a written document that gives details on a business idea or venture and present the outlook of the business over a number of years. This plan will guide the business project management and operations, assist in vital decisions and measure performance. There are many types of business plans and not one of them is considered a universal planRead MoreEssay about Creating a Business Plan1119 Words   |  5 Pagesyou must have guidelines, so to speak, to know where you are heading in the future. That is why before you can start a business you need to draw up a detailed business plan. Business plans are considered blueprints. A business plan is what is needed to get your business off the ground and to attract potential investors. A business plan is way to show that you are in the business to make money. Introduce the company and the product/service idea for the new venture. Triple S Night Club is a new companyRead MoreBusiness Plan For An Casual Dining Mexican Restaurant1804 Words   |  8 PagesThe critical analysis essay is based on the business plan of an upcoming casual dining Mexican restaurant in an upmarket locality of Benowa Gardens, Gold Coast, Queensland. The restaurant is called Burrito Bar, which specialises in modern Mexican food along with alcoholic drinks and operates on a franchising model. The business plan was made by one Mr.Paddu for the purpose of procuring a bank loan/private funding to kick-start the project. The business plan follows the general format used in the restaurant/hospitalityRead MoreRenee Business Plan5082 Words   |  21 PagesBusiness Plan for a Startup Business The business plan consists of a narrative and several financial worksheets. The narrative template is the body of the business plan. It contains more than 150 questions divided into several sections. Work through the sections in any order that you want, except for the Executive Summary, which should be done last. Skip any questions that do not apply to your type of business. When you are finished writing your first draft, you’ll have a collection of small essaysRead MoreBusiness Plan For A Business1546 Words   |  7 Pagesenterprise, especially a business, usually with considerable initiative or risk†. They are usually characterized as people with greatly valued self-reliance, with high optimism and people who who strive for distinction through excellence. I am interested in starting my own basketball business and becoming an entrepreneur. In order to start a business I need a business plan. From research, I have learned that my business plan needs to have an executive summary, identification of my business, financial recordsRead MoreBusiness Plan For A Business840 Words   |  4 Pagesâ€Å"Business plans are statement of a business goals, reason they are attainable and plans on meeting it’ (FoxBuisness, 2013). A business plan maps the course and gives a detail plan on how these goals are achievable. It is also important to establish a solid business plan for funding. Some small business use venture capital, bank loans, personal funds, and private investors as sources of funding. The business plan must therefore, sell investors. A well-written convincing business plan can buy investorsRead MoreBusiness Plan1439 Words   |  6 PagesBusiness Plan What is Blueberry Nights? Type: bar and restaurant for young people Category: II. class Service method: plate service Menu type: A’la Carte Opening hours: Sunday to Wednesday 10:00-22:00 Thursday to Saturday 13:00-05:00 No day off Target market: students, tourists and residents Location: Budapest, Margit kà ¶rà ºt Few steps from Margaret Island Easy to reach by tram Seating capacity: 120 (80+40) 1st floor: kitchen area, 80 seated restaurant, bar, armchairsRead Morebusiness plan5494 Words   |  22 Pagesbecause we as a young generation that want to open new shop sold the â€Å"Keropok Leko†. OBJECTIVE OF THE ORGANIZATION Every business opportunity begins with the existence of various customers needs and wants for particular product or service. A need is something that is basic in life such as food, clothes and shelter. Therefore, our companies take these advantages and venture a business based on food industries. Our main activity is to manufacture keropok lekor that is made from fish paste, flour, and saltsRead MoreBusiness Plan For A Business1866 Words   |  8 Pages Business Plan Buiness model in theory and practice according to Wikipedia is used for a broad range of informal and forma l descriptions to represent the core aspects of a business, including the purposes of that business, its process, target customers, of ferings, strategies , infrastructure, organizational structures, trading practice, and operational processes and policies . Below, we would look at two kinds of business model (franchise and tradition al business) , their pros and cons, o r their

War Propaganda Song Essay - 1626 Words

The songs from World War I range from dark humor to sarcastic attempts to bitter complaints about soldier’s lifestyles during war. Based on what I’ve heard and read, most of the lyrics are propaganda for young men to join the war. These songs usually portray the conditions of soldiers in the war in a good light. Another significant portion are love songs that soldiers sing to remind them of their wife that they left at home with their children. Finally, a very small portion is the the anti-war songs that are strictly prohibited in music halls, the most popular form of popular song, where music is played for the common folk who couldn’t afford their own gramophones. WAR PROPAGANDA SONGS Most of the songs that were written in the time of†¦show more content†¦ This song is sung from a prostitute’s point of view; basically, she is saying that she everyone that fights for the war makes her proud as a woman and she’d gladly sleep with anyone who does. The dark part of the song is that she lures in these unsuspecting men and makes them join the military when they think they are going to be able to get down with her and her other friends. One last example is Over There sung by Henry Burr: Johnnie, get your gun, get your gun, get your gun, Take it on the run, on the run, on the run, Hear them calling you and me, ev ry son of liberty Hurray right away, no delay, go today Make your Daddy glad to have had such a lad, Tell your sweetheart not to pine, to be proud her boy s in line The last two lines show the pride soldiers inspire in others when they fight in the war, making it very ideal for those who want to impress their parents and wives. Songs like these have had a huge impact on societies all over the world because it is a form of entertainment and people listen to songs to pass time. In turn, they get the song’s messages and apply for the military. Sarcastic Songs. A large portion of the propaganda songs are quite sarcastic in nature. Some tell warShow MoreRelatedThe Disregard Of Life During War1654 Words   |  7 PagesThe Disregard for Human Life during War Times The quality of life for soldiers of war has decreased and basic necessities are lost. The value of civilian lives is also lost in the disputes between two countries. An example of this is, â€Å"Something was being burned there. A truck drew close and unloaded its hold: small children. Babies! Yes, I did see this, with my own eyes†¦ children thrown into the flames† (Wiesel 33). The above quote from Night by Elie Wiesel represents the disregard of life andRead MoreWwii Homefront : Argument Essay1063 Words   |  5 PagesWWII Homefront DBQ Argument Essay On December 7, 1941, the United States Of America decided to enter World War Two. On that same day, the Japanese had bombed Pearl Harbor which was the main reason the U.S. join the war. The day directly after that the U.S. join the Allied Powers which consisted of Britain, France, USSR, Australia, Belgium, Brazil, Canada, China, Denmark, Greece, Netherlands, New Zealand, Norway, Poland, South Africa, and Yugoslavia. With the U.S. at war, they needed a way to motivateRead MoreWwii Homefront : Argument Essay1075 Words   |  5 PagesWWII Homefront DBQ Argument Essay On December 7, 1941, the United States Of America decided to enter World War Two. On that same day, the Japanese had bombed Pearl Harbor, which was the main reason the U.S. joined the war. The day directly after that, the U.S. join the Allied Powers which consisted of Britain, France, USSR, Australia, Belgium, Brazil, Canada, China, Denmark, Greece, Netherlands, New Zealand, Norway, Poland, South Africa, and Yugoslavia. With the U.S. at war, they needed a way to motivateRead MoreMovie Review: Oh What a Lovely War999 Words   |  4 PagesOh What a Lovely War: Oh what a lovely misrepresentation of history? The 1969 film Oh What a Lovely War is a British, anti-war satire created during the height of the anti-Vietnam sentiment in the U.S., which undoubtedly permeated the consciousness of British filmmakers. The film focuses on World War I, a war largely demonized as a pointless war that resulted in the death of Britains finest young men in senseless trench warfare. The generically-named Smith family is shown to embody the typicalRead MoreA Neutral America in the War in the Film Casablanca893 Words   |  4 PagesIn the film, â€Å"Casablanca†, it showed us that America was neutral in the war as Rick said, â€Å"I stick my neck out for nobody.† Rick is portrayed as America, although he seemed as if he was neutral he started to show that he was caving in for the underdog, just as America did when we started to get involved in the War. During the film when the Germans come into Rick’s cafà ©, Rick shows that he is aware of what is going on in the War, just as we Ameri cans knew about all the concentration camps. Also, whenRead More A German Perspective on World War Two Essay1618 Words   |  7 PagesA German Perspective on World War Two In Germany, they first came for the communists, and I didnt speak up because I wasnt a communist. Then they came for the Jews, and I didnt speak up because I wasnt a Jew. Then they came for the trade unionists, and I didnt speak up because I wasnt a trade unionist. Then they came for the Catholics and I didnt speak up because I wasnt a Catholic. Then they came for me -- and by that time there was nobody left to speak up. -Martin Niemà ¶ller Read MoreThe Main Character And Hero Of This Play By Alexander Hamilton1746 Words   |  7 PagesFor our final group project we had to pick an ideological lens and apply it to a piece of text we had gone over as a class to create a screenplay. I’ve had the songs from Hamilton stuck in my head since the beginning of the semester when the musical was assigned so I thought it would be of good use to take what is already so prominent in my head and get creative with it. Hamilton is the main character and hero of this play, who is based off of Alexander Hamilton, one of America’s founding fathersRead MoreWho s For The Game?1531 Words   |  7 PagesWithin this essay, I will be comparing two very different poems; the propaganda and pro-establishment poem ‘Who’s for the game? written in 1916 by Jessie Pope which attempted to recruit men to the army by creating an unrealistic, glorified image of war and Dulce et decorum est written by Wilfred Owen in October 1917 which provides a horrific yet realistic insight into life as a solider. Within Who s for the game? , Pope uses various poetic devices to create a jovial, ebullient imageRead MorePoetry Of Witness By Wilfred Owen1352 Words   |  6 Pagesworld who endured conditions of social and historical extremity during the twentieth century—those who suffered wars, imprisonment, military occupation, house arrest, forced exile, and political repression†. In their writings, the poets show not only that they were present at certain events of intensity, but it also allows them to display their emotions and thoughts about said events. This essay will explain the term ‘Poetry of Witness’ in greater detail, using ‘Smile, Smile, Smile’ by Wilfred Owen asRead MorePigs Gain Power with Propaganda in George Orwells Animal Farm1747 Words   |  7 PagesPeople desire dominance; to fulfill their craving, manipulators use propagandic methods to maneuver and manage their audience’s mind. Propaganda is a communication method which crea tes certain feelings and motivates specific actions (Stults). In George Orwells’ Animal Farm, the animals of the farm plan on living in peaceful equality after overthrowing their human leaders, but the intelligent, cunning pigs seize the farm’s defenseless leadership. Orwell wrote Animal Farm as an allegorical â€Å"fairy story†

Sensory Preception Free Essays

In my option I believe that one can trust the human senses to give us an accurate view of the world. My reason for believing this is because everything that we think are perceived starts with our thinking and senses. We have five senses, Taste, sight, smell, touch and hear, and with these sense we are able to function in this world. We will write a custom essay sample on Sensory Preception or any similar topic only for you Order Now According to the reading most of our thinking is sensory interactive: after all our brain is enfleshed in our senses, therefore sometime our senses can be accurate and sometimes they can be inaccurate. The accuracy of my senses can be on point when things are clear and there is nothing clouding my thinking, example when I have had a good day and there have been no distractions then things make sense. On the other hand the daily concerns which are presented in general may cause my sense to be altered therefore things that would make sense are distorted and challenged. Our sensual perception (using sight as an example) can deceive our brain in three major ways: limited biologically, we see the superficial; corralled by custom, we see the habitual; and blinded by language, we see the general. Provide at least three reasons for believing in the accuracy or inaccuracy of sensory data information. My reasons for believing in the accuracy of sensory data are as follows. 1. Smell would be one sense of accuracy that I believe in, because we use this to let us know when, some things such as the environment that we are in is okay, for instance if we are in our homes, or at work and the smoke detector goes off then we would examine our surrounds to see if all is well, if not we would, leave because our smell of smoke and hearing of the alarm tells us that there may be a fire. . Our hearing is another powerful tool that we are blessed to have it’s our most vital sense. It’s crucial in communication, and is interactive with our thinking. Our hearing opens up the wonders of the world and helps us to explore things that we would not otherwise be able to in bark upon. With our hearing we are able to recognize different sounds such as the winds blowing and the rain falling sounds such as music which has been proven to rage the beast in us. Example in the Bible 1 Samuel 16:23 and it came to pass, when the evil spirit from God was upon Saul, that David took a harp, and played with his hand: so Saul was refreshed, and was well, and the evil spirit departed from him. King James Bible (Cambridge Ed. ) All of which has come about because of our hearing. 3. The power of touch is also a great sensory perception that we have as a part of our make up in the human body. It allows us to fell what is cold and hot, smooth are rough. If one becomes blind, the sense of touch becomes the most power tool that the person has, it’s through the touch of the hand the one can read words, or determine the difference between a bottle and a cup, or the shape of one’s eyes or noise or lips. Touch allows us to take caution of heat that may be on a stove or a fireplace for fear that we might get burned. Again because of the accuracy of our perception we can perceive such things as this. How to cite Sensory Preception, Papers

Decision Making and Problem Solving Management

Question: Describe about the Report for Decision Making and Problem Solving Management. Answer: Introduction: Any kind of a management upheaval has to be taken into serious consideration, as there is no gain stating the fact that it is something that is symptomatic of a business that has not only lost its way, but is also heading towards his decline. Woolworths, established in the year of1924, is one of the most recognized and trusted organizations of Australia. Since its inception, the organization has swiftly emerged to grow the second largest organization in Australia, in terms of profitability and revenue earning capacity (Bal et al. 2013). However, since the year of 2009, the profitability of the organization has been witnessing a steady decline, that in turn is posing a serious threat to the future sustainability of the organization. In the words of brand consultants like Mumbrella, and market research experts, the organization at present, though has its own strategy, it is unable to discover the way of fighting back to the leading position, it once was holding. Hence, it is highly imp erative to discover, and evaluate the management problem/s underlying the abrupt downfall of the organization (Mishra et al. 2014). Management Problem: An organization in order to be successful is not only required to formulate effective and innovative strategies, the implementation of which can bring organizational success, but it must be able to successfully engage its employees for the accomplishment of the same. It has been observed that Woolworths is unable to engage its employees in a systematic and organized manner. The organization undoubtedly keeps on introducing fresh, novel and highly innovative ideas, yet the organization is unable to communicate and thereby motivate the employees to implement the ideas (Mone and London 2014). Woolworths is not only required to reward its employees through training programs, but it must motivate them to engage themselves in the process of bringing back the lost organizational success. The organization lacks in providing feedback, setting up regular goals before the employees and communicating the importance of the same, as a result of which the employees are ending up having any meaningf ul goal that can motivate them to accomplish the task. As a result of lack of interactive sessions, the management authority has failed to define the goals and the strategies of the organization in an effective way (Menguc et al. 2013). Consequently, the employees are unable to comprehend the relevance of the projects and task allotted to them. It should be noted here that the management of an organization must be able to chalk out and clearly define the goals and objectives before the employees, so that each of the employees is capable of aligning the organizational strategy and mission, with their own personal gains and interests. The organization requires not only setting up goals, but should also offer lucrative benefits to the employees so as to motivate them to accomplish the tasks. The management authority of Woolworths focuses too much on the training and scholarship programs, depriving the employees of work-life balance, flexible schedules, or attractive incentive schemes t hat will help them retain the employees (Freedland et al. 2016). Research Questions: The research questions that the present research intends to examine are as follows: Is Woolworths defining the goals and objectives to the employees by organizing regular discussion meetings and interactive sessions? Does the authority of Woolworths arrange seminars and workshops that can motivate the employees to actively participate in the process of implementation of the strategies of the company? Is the organization introducing and implementing sufficient number of incentive programs in order to encourage the employees? Does the organization rely on a robust communication plan to get the feedback of the employees? Research Program: A research is required to be conducted as it helps in evaluating and critically analyzing the research problems in a systematic as well as organized manner. In order to understand whether Woolworths is unable to motivate and thereby engage its employees in an effective manner, the research has been conducted. As part of the research method, the qualitative method of data collection is being employed. The qualitative method of research has been employed, as it helps in gaining a comprehensive insight into the problem, as this methodological approach helps in comprehending an exploring the totality of the situation, which in turn helps in assessing the problem much conveniently (Soy et al. 2015). For this reason, literature review and interview are the two components of the research method that are being used. It is to be noted here that the journals and recently published articles helps in understanding and evaluating problem more accurately, thereby facilitating the reflexivity, as t he personal goals and assumed beliefs can be cross checked with the content of the reflexive journals and articles. Again, at the same time, the use of structured interviews is highly beneficial as it helps in investigating the response of the managers and the employees of Woolworths (Nuttin 2014). Data Collection: The data has been collected from secondary sources, such as academic journals and literary articles, as well as from primary sources, through the organization of structured interview sessions (Smith 2015). A variety of articles and scholarly papers were being assessed and evaluated to assess the importance of employee engagement for the growth of the organization. Literature review provides the opportunity of understanding the relation between employee engagement and organizational success, with reference to a variety of internationally recognized organizations, such as Google, Wesmayers, Microsoft, and many more. In addition to this, two sessions of structured interview was arranged (Silverman 2016). The first session of interview was organized with the purpose of learning the motivational strategies, and employee engagement plans adopted by the management authority of the organization, and hence the interviewees interviewed were the five managers of the organization, out of which 2 were the Human Resource managers, while the remaining 3 were the General Managers. On the other hand, in the second session of the interview, the employees were being asked about what kind of motivational strategy they wish to be adopted by Woolworths that can engage them, and increase their productivity and efficiency. For this reason, 20 employees were being selected and interviewed and their response was recorded for estimating the issues from an in-depth perspective. Data Analysis: According to Andrew Carnegie, for any organization to succeed and prosper, must aim at capturing the heart of the employee, before his brain. An organization can succeed only if the employees are willing to actively participate in and contribute to the process of organizational success. This is the reason, why large organizations such as Wesmayers, Google, Disney, Coles, and others, have introduced attractive benefits and quirky employee perks, to help the employees stay motivated (Lăzăroiu 2015). The organizations in order to sustain it in future, must adopt employee engagement methods that aids the organization in the attraction as well as retention of talented workforce. According to a research, great career advancement opportunity, swift promotions, and a clearly chalked out strategy, are the three areas that the employees look forward to, while working in an organization. Further, from the interview sessions, held on Woolworths managers, the human resource managers were recorded stating that the organization focuses and invests an enormous sum of money on training programs, and scholarship programs, such as the Jack Shewmaker Program, that offers career growth opportunities to the employees. However, the organization has not yet introduced other perks and amenities, such as health insurance schemes for the injured workers, gym discounts, health check-up facilities, on-site medical facilities or free food. The interview with the general managers showed that the organization does not hold regular meetings or interactive sessions, meant for helping the employees comprehend the relevance of their job roles, or providing them with the feedback, positive or negative, of the management authority of Woolworths. On the other hand, 15 employees working at Woolworths complained that despite the career development opportunities, they are unable to stay motivated owing to the lack of flexible working schedule and promotional opportunities provided by the organization (Azeem 2016). Further, 18 employees claimed that though the salary package offered at the beginning is sufficient for a fresher, with the passing of years, there is hardly any increment, despite the increasing workload. 10 employees reported that there is a huge bridge of communication among the employees and the management authority as a result of which the demands and expectations of each group is not clearly explained and comprehended by the other group (Porter et al. 2016). Recommendation: The employees are the real assets of an organization. Woolworths should not only focus on its financial capital, but must also emphasize the importance of its human capital as well. It has been understood from the research that the organization, at present is not focusing sufficiently on the health, well-being and convenience of the employees as a result of which the employees are either working in a directionless way, or are failing to retain their sense of loyalty towards the organization. Hence, the organization is required to hold various interactive sessions and regular meetings in order to daily interact with the employees, and gain an understanding of their demands and expectations from the organization (Choi and Witford 2013). One of the main benefits of regular staff meetings is that it provides time to the employees for reflection and training, and helps the organization explain the strategy and its goals before the employees, while urging them to achieve the same, by stati ng employee benefits as well. The managers of Woolworths are required to hold regular staff meetings at short periodical intervals, and will be required to maintain good communication with the employees. The HR mangers of Woolworths are required to hold campaigns, interactive sessions, workshops and seminars, that will help them in regularly interacting with the employees, reviewing and assessing the performance of the employees, and explaining the mission, vision and objectives of Woolworths. These seminars can also throw light on the skills and the professional expertise of the experienced workers, and how their innovative ideas brought about the success of the organization, the interchange of valuable ideas, introduction of appraisal and recognition systems, flexible working schedule can largely influence and motivate the employees, resulting in their active participation (Chaudhari and Sharma 2013). In addition, Woolworths is required to follow the KAB (Knowledge Attitude Behavior) Model, while interacting and dealing with the employees. The organization does nor regularly hold meetings, but it must start holding weekly meetings so that the employees can be made aware of the recent strategies and immediate goals of the organization, or nay kind of change in the strategy proposed, and the explanation behind the same. Once the employees have internalized the knowledge about the present mission of Woolworths, the management authority of the organization must motivate and encourage the employees to accomplish the goals within a given period. Regular interaction with the staffs, announcing rewards, recognition and titles, for the accomplishment of each tasks highly engage and motivate the employees. Once the employee attitude towards the task or a goal is changed, the management authority must review the implementation of the strategies and the contribution of each employee towards t he same. However, for this systematic approach, the managers must ensure the organization of periodical meetings whereby they will be able to gain adequate knowledge about the personal interests, goals, motivating factors of stressors of the employees (Mikkelsenet al. 2015). Woolworths must introduce flexible working schedule for its employees, and can provide work from home option to each individual employee. The organization, it has been observed, does not offer increment opportunity to the old employees, and hence fail to retain talented workforce. Hence, it is advisable that the organization offers standard salary at the start, and gradually starts increasing the salary package so that the employees so not lose motivation after working for a long time in Woolworths. Further, the organization is required to offer long-term benefits, such as sound retirement plan or health insurance, rather than the short term gains, will create a strong sense of loyalty among the employees (Rowley 2014). Conclusion: Motivating the employees is absolutely integral to the successful operation of any business organization. It should be noted that Woolworths has been one of the recognized organizations, that has been able to earn an enormous amount of revenue owing to the willing and active co-operation of the employees However, recently, owing to a huge employee turnover rate, and lack of enthusiasm among the existent workforce, Woolworths has been struggling to sustain its position. The management authority of Woolworths must ensure that the organization is able to align its strategies and immediate goals with the personal interests and benefits of the employees, so that the employees feel sufficiently motivated to lead the Woolworths towards organizational success. Reference List: Azeem, S., 2016. Drivers of Employee Motivation: Mediating Role of Job Satisfaction. Bal, P.M., Kooij, D.T. and De Jong, S.B., 2013. How do developmental and accommodative HRM enhance employee engagement and commitment? The role of psychological contract and SOC strategies.Journal of Management Studies,50(4), pp.545-572. Chaudhary, N. and Sharma, B., 2012. Impact of employee motivation on performance (productivity) in private organization.International Journal of Business Trends and Technology,2(4), pp.29-35. Choi, S. and Whitford, A.B., 2013. Merit-based pay and employee motivation in federal agencies.Issues in Governance Studies,63, pp.1-10. Freedland, M., Bogg, A., Cabrelli, D., Collins, H., Countouris, N., Davies, A.C.L., Deakin, S. and Prassl, J. eds., 2016.The Contract of Employment. Oxford University Press. Lăzăroiu, G., 2015. Employee Motivation and Job Performance.Linguistic and Philosophical Investigations, (14), pp.97-102. Menguc, B., Auh, S., Fisher, M. and Haddad, A., 2013. To be engaged or not to be engaged: The antecedents and consequences of service employee engagement.Journal of business research,66(11), pp.2163-2170. Mikkelsen, M.F., Jacobsen, C.B. and Andersen, L.B., 2015. Managing Employee Motivation: Exploring the Connections Between Managers Enforcement Actions, Employee Perceptions, and Employee Intrinsic Motivation.International Public Management Journal, pp.1-23. Mishra, K., Boynton, L. and Mishra, A., 2014. Driving Employee Engagement The Expanded Role of Internal Communications.International Journal of Business Communication,51(2), pp.183-202. Mone, E.M. and London, M., 2014.Employee engagement through effective performance management: A practical guide for managers. Routledge. Nuttin, J., 2014.Future time perspective and motivation: Theory and research method. Psychology Press. Porter, T.H., Riesenmy, K.D. and Fields, D., 2016. Work environment and employee motivation to lead: Moderating effects of personal characteristics.American Journal of Business,31(2), pp.66-84. Rowley, H., 2014.Employee Ownership: Evaluating the Factors Contributing to Successful Employee Engagement Silverman, D. ed., 2016.Qualitative research. Sage. Smith, J.A. ed., 2015.Qualitative psychology: A practical guide to research methods. Sage. Soy, S., 2015. The case study as a research method.

Heritage Tourism free essay sample

Bali Island, being one of the international tourist destinations of Indonesia has shown evidence of remarkable growth in heritage tourism, due to their dynamic offer of culture and arts. Tourism in Bali started in 1928, when the KPM opened the Bali Hotel in Denpasar, built on the very site of the death (puputan) of the Rajas on 1906. Now, Bali is the most popular spot for leisure activities and cultural heritage exploration. Despite its beautiful natural and built environment, the beauty of Bali is also enriched by the sincerity of its people (Bandem, 2011). Apart from that, as the centre of arts and culture, Bali becomes the magnet that attracts worldwide visitors. Therefore, tourism has radically influence the government of Indonesia to put greater prominence in developing the tourism economy in Bali. However, over expansion will cause the lost of authenticity. Among the significant drawbacks include globalization, as the influence of Western culture will cause revolutionize towards the Balinese heritage and culture. We will write a custom essay sample on Heritage Tourism or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Besides, unbalanced and uncontrolled development will too cause negative impact to the tourism industry of Bali. Therefore, this research will determine and analyze the strength and threats of Bali in order to gain an understanding of the situation and eventually search for solutions to be undertaken to sustain the heritage of Bali. Main question What are the strengths of heritage tourism in Bali Island? 1. 2. 2 Subsidiary questions 1. What are the elements and characteristics of cultural arts of heritage tourism? 2. How can arts and culture affects the people and tourists and how can it be measured? 3. What impacts does development of heritage tourism caused to the Balinese? . The purpose of this research is to determine the strength and challenges of the cultural elements of heritage tourism, focusing on the heavenly island of Bali. 1. 3. 1 Objective i) To gain understanding of the framework of heritage tourism focused on the cultural arts elements, including ‘performing arts;, ‘visual arts’, and ‘arts and heritage festivals’. ii) To evaluate the significance of arts and culture towards the Balinese and non-Balinese people. iii) To discuss the problems faced by the Balinese throughout the vastly growth of tourism industry. Â  Heritage tourism can be divided into Cultural, Natural and Built Environment. In this study, we will only focus on three main elements of Cultural, which are performing arts, visual arts and cultural festivals. Secondly, we will also discuss on the impacts and challenges of development in Heritage Tourism. Â  Heritage Heritage is a very broad concept, where many people often misunderstood heritage and heritage as the same term. Basically, both cultural tourism and heritage tourism are two different kinds of tourism that overlap with each other. In this context, we will only focus on heritage. Heritage express the past in the present (Nuryanti, 1996). According to Oxford English Dictionary, heritage is defined as ‘valued objects and qualities such as historic buildings and cultural traditions that have been passed down from previous generations’. Gaffar (1996) explains that heritage cannot be merely considered as a tourist product as it represents the legacy and symbol of our ancestry. 1. 5. 2 Heritage tourism National trust’s definition of heritage tourism is ‘travelling to experience the places and activities that authentically represent the stories and eople of the past and present. It includes historic, cultural and natural resources’. This can be explain that it is a purposeful travel that enables the traveler to learn about history, heritage and lifestyles while contributing to the conservation and restoration of cultural resources and the economic well-being of the community. Heritage tourism can also be characterized as ‘a group of tourism in which the main motivation for visiting a site is based on the place’ heritage characteristics according to the tourists’ perception of their own heritage’(Poria, Butler and Airey, 2001). Heritage tourism can be categorizes into three broad types: ‘cultural’, ‘natural’, and ‘built environment’ (Herbert, 1989). Meanwhile, living culture of heritage tourism can be narrow down to five main segments which are performing arts, visual arts, museums, heritage sites and built environment, arts and cultural festivals, and wine and culinary. 1. 5. 3 Strength Strength is a segment of the SWOT analysis, which is a strategic planning method used to evaluate business or other industry’s venture. According to Recreation Tourism Research Institute, SWOT analysis is a useful resource which may be incorporated into an organizations strategic planning model, which includes Strength, Weakness, Opportunity and Threat. In this context, strength is an internal attributes that are helpful and give advantage to the organization to achieve its objective. According to Management Study Guide, strengths are the qualities that enable organizations to accomplish their mission. These are the basis on which continued success can be made and sustained. Thus, we can say that strengths are the beneficial aspects of the company or the capabilities of an organization. 1. 5. 4 Challenge Challenges are barriers, constraint, or threats, that may cause problems, damage or lost. According to the Institute for Manufacturing, challenge can also be explained as the unfavorable situation in the organization’s environment that is potentially damaging its strategy (Rowe, Mason, Dickel, Mann, Mockler, 1994). It is too the characteristics that prevent or keep away the organization from succeeding their mission and gain full potential. Besides, it also stakes the stability and survival of the organization. 1. 5. 5 Arts Artworks have existed for almost as long as humankind: from early pre-historic to contemporary art. During the Romantic period, art came to be seen as ‘a special faculty of the human mind to be classified with religion and science’ (Gombrich, 2005). Referring to Oxford English Dictionary, art is a concept that explains a diverse range of human activities and the products of those activities, but is often understood to refer to painting, film, photography, sculpture, and other visual media. Music, theatre, dance, literature, and interactive media are included in a broader definition of the arts. Artworks engage an unstable, lower part of the soul, art should be subservient to moral realities, which, along with truth, are more metaphysically fundamental and hence more humanly important than beauty. In the Critique of Judgment, Kant defines art as ‘a kind of representation that is purposive in itself and, though without an end, nevertheless promotes the cultivation of the mental powers for sociable communication. 1. 5. Island and the Balinese Bali is a small diamond shaped island located in the westernmost end of the Lesser Sunda Islands, nestled between Java to the West and Lombok to the East (Bandem, 2011). The island covers a small area of only 5,632 square kilometers where vast chains of volcanic mountains between 1,350 meters and 3,000 meters high stretch across from West to East end. With a population recorded as 3,891,000 in the 2010 census, the island is hom e to most Indonesia’s small Hindu minorities, which are the Balinese Hinduism. The island’s largest city and administrative centre is the fast growing Denpasar with population of over 530,000. Among some other rapidly growing tourism area includes Kuta, Sanur, and Ubud (Bandem, 2011). Despite its beautiful white sand beaches in the North and exotic black volcanic sand in the West (Sandem, 2011), the island is also surrounded by coral reefs. Bali is also the largest tourist destination in the country, and is renowned for its highly developed arts, including traditional and modern dance, sculpture, painting, leather, metalworking and music.

Free Essays on Shiseido

CASE #14 SHISEIDO COMPANY DECISION FOCUS: Shiseido was founded by Yushin Fukuhara as Japan’s first Western-style pharmacy in 1872, and has shifted back and forth from cosmetics and pharmacy. Established in the Ginza district in Tokyo in 1872, Shiseido is today a global manufacturing and sales corporation in the fields of cosmetics, salons, pharmaceuticals, toiletries, and nutritional products. After inaugurating its global business with sales to Taiwan in 1957, Shiseido began marketing to Europe in 1963 and to the United States in 1965. In Japan, Shiseido has long been considered an important force in the arts through its product designs and advertisements, which were originally overseen by the company’s first president, Shinzo Fukuhara. In 1987, the grandson of the founder took over as president. The same year Shiseido announced a 6 percent decrease in sales and a write-off in inventory of $239 million. In 1998 product mix consisted of cosmetics (74%), toiletries (16%), and other businesses (10%). They began to streamline domestic cosmetics lines to reduce inventory, eliminating products with a consistent turnover, while developing new technology and items. Shiseido’s management policies are embodied in its â€Å"Global No. 1† long-term vision, Shiseido identified three goals: technological excellence, diversified operations, and customer satisfaction. The company uses techniques like brand marketing, store marketing, and area marketing. To prepare itself for a more crowded domestic market, Shiseido is aiming for further overseas expansion, an area in which the company should pay more attention, given that its current foreign sales is only 15 percent of total income. Shiseido is planning to expand its foreign operations and increase its net foreign sales to as much as 25 percent of the total in the fiscal year 2003. Alternative Choices: 1. Establish a dominant position in the domestic cosmetics market. 2.... Free Essays on Shiseido Free Essays on Shiseido CASE #14 SHISEIDO COMPANY DECISION FOCUS: Shiseido was founded by Yushin Fukuhara as Japan’s first Western-style pharmacy in 1872, and has shifted back and forth from cosmetics and pharmacy. Established in the Ginza district in Tokyo in 1872, Shiseido is today a global manufacturing and sales corporation in the fields of cosmetics, salons, pharmaceuticals, toiletries, and nutritional products. After inaugurating its global business with sales to Taiwan in 1957, Shiseido began marketing to Europe in 1963 and to the United States in 1965. In Japan, Shiseido has long been considered an important force in the arts through its product designs and advertisements, which were originally overseen by the company’s first president, Shinzo Fukuhara. In 1987, the grandson of the founder took over as president. The same year Shiseido announced a 6 percent decrease in sales and a write-off in inventory of $239 million. In 1998 product mix consisted of cosmetics (74%), toiletries (16%), and other businesses (10%). They began to streamline domestic cosmetics lines to reduce inventory, eliminating products with a consistent turnover, while developing new technology and items. Shiseido’s management policies are embodied in its â€Å"Global No. 1† long-term vision, Shiseido identified three goals: technological excellence, diversified operations, and customer satisfaction. The company uses techniques like brand marketing, store marketing, and area marketing. To prepare itself for a more crowded domestic market, Shiseido is aiming for further overseas expansion, an area in which the company should pay more attention, given that its current foreign sales is only 15 percent of total income. Shiseido is planning to expand its foreign operations and increase its net foreign sales to as much as 25 percent of the total in the fiscal year 2003. Alternative Choices: 1. Establish a dominant position in the domestic cosmetics market. 2....

New KFC International Structure Essay Example | Topics and Well Written Essays - 2000 words

New KFC International Structure - Essay Example There are numerous sections in the organization that management may be required such as in the Human Resource department, sales and marketing, research and the financial department. Just as with other organizations, there are major considerations for the successful operations of the organization. In this case, I intend to concentrate on increasing the sales of the firm, improving the customer and staff relations as well as minimizing conflict within the running of the firm (Stacks, 2010, p. 128). In increase, the sales there are a number of aspects that I should look into. Firstly, I have to assess the current market needs, against what KFC offers. The aim of the management in this stage is to create a competitive edge. As management, to increase the sales we have to have a proper marketing and advertising strategy, serve the customers and popularize our products. A SWOT analysis is important at this stage to ensure that all the needs of the business are met. The strengths that KFC has to include reputation, a wide point of sales, and an elaborate distribution system and community acceptance. The weaknesses that the management is to work on include a growing number of competitors, ever increasing costs of products and operational costs (Day and Antonakis, 2012, p. 123), dwindling revenue and an overwhelming pressure against the fried foods that compose a large portion of our menu. The opportunities that are presented to KFC include indulgence of organic and healthy foods, cor poration with other firms in other fields such as airlines and sporting organizers. The major threats to the company are the upcoming restaurant businesses and the tendency of customers avoiding the fast foods. In advertising, the best option to take on currently is the IT geared advertisements. The bulk that is KFC’s target is the youth and the middle-aged persons.  

Beloved by Toni Morrison Essay Example | Topics and Well Written Essays - 1500 words

Beloved by Toni Morrison - Essay Example It is then left up to them to put the pieces together. The use of the juxtaposition approach of the present and past fulfill that purpose of reinforcing the idea that the past continues to exist in the present. The fact that Morrison is putting the story in fragments, puts the story into one piece that is inseparable . He forces his reader to put the pieces back together. He puts them in a position where they are forced to think of the pieces. The readers are also further forced to think and consider the worth of each piece. When it comes to the style that has been used in the novel, Morrison’s artistry is considered to be nothing but breathe taking. Beloved is a novel that is very complex, and the plot is mainly told by use of flashbacks, which incorporates stories that retold in different perspectives. The novel has a loose structure that was intentionally assigned to it. The plot does not flow in a straight line. The plot meanders, with several flashbacks though forty year since the time when Sethe was born in the year 1835, till when the novel comes to an end in 1875. The plot of the novel revolves around 1873. With the arrival of Paul D in 124 Bluestone , a number of flashbacks come into play. The reason for this is the fact that Paul D and Sethe constantly tend to dwell on a number of issues about their lives. Although the setting of the novel is in 124 Bluestone, the flash backs take the reader to a number of locations, with the inclusion of Kentucky, where Hale, Sethe and Paul D were slaves on a plantation that was known as sweet home plantation. The story goes as far as to the Ohio river, which serves as a line of demarcation between states of slaves, the free states in addition to the place that Denver was born. The flash backs go as far as Delaware, where a weaver woman lived with Paul D for a number of years. Back to the clearing, where the preaching of Baby Suggs was done to the black people, to encourage them to develop a love for themselve s, and finally to the lands that were outside sweet home, which is where Paul D and Sixo were captured, and sadly where Sixo met his end and was burnt. The flashbacks are mainly a means of storytelling, which is also a means for the slaves to be able to cope with some of their repressed memories of the past. As the characters remember their stories, it gives the novel a different twist. At the end of the novel, all the pieces fit together. The structure of the novel is a compound of ever-changing perspectives. All the characters, with the inclusion of the dead ones and those that are half alive, have a section of the story in which they tell. At one instance, Paul D and Sethe share flashbacks that are eventually combined into one, (chapter two). There is also an instance in which the point of view transitions gently between four of the characters who are white. Their conversation is a revelation of how some people may view slaves as nothing other than tamed animals. The variance in the various perspectives creates a tapestry of interesting individuals, who are linked with the present and the past, into forming a community. Another perfect example is the instance in which Paul D and Sethe give their narration of the experience of the corn field. Another instance is made the four men on horses when to Sethe. The use of this mechanism dares to challenge the idea of the singularity, which presents history in an objective manner. Perhaps

Sustainable Management Futures. Free Markets and Governments Essay

Sustainable Management Futures. Free Markets and Governments - Essay Example Some scholars go to the extent that the government shouldn’t even engage in public spending on health, education and other necessities. ( Reisman, J., 1998) With such a non-egalitarian orientation, the government’s role in a free market system is confined to the role of a spectator while the market ensures that the efficient businessmen are rewarded with profits. -THE SOCIAL COSTS OF THE INVISIBLE HAND Classical economists such as Adam Smith claim that a free market is bound to create growth, that the invisible hand in an unregulated market fosters growth of efficient market mechanisms. Even after almost three centuries having passed by after the evolution of this notion, the free market is still deemed as an ideal model, but its promised benefits to society are now being viewed as rather utopian in nature. The dynamics of an unregulated free market are seen as quite reminiscent of Social Darwinism. The market favors the efficient few who own the means of production. ( Stiglitz, J., 2011) The free market functions in such a way that formation of separate classes is inevitable. Much attention has been paid to the rise of the industrial bourgeoisie and the proletariat. The former owning the means of production and making profits, while the former providing labor and earning wages. While the free market is said to have provided opportunities for both, the sheer magnitude of the unequal share of rewards has raised skepticism to the social benefits of a free market. -FREE MARKETS IN THE CONTEMPORARY WORLD The recent global economic crisis is said to have been the result of unregulated free markets. The role of governments is now being brought into perspective again, as the government is the very entity that is assisting in stabilizing the markets with massive bailout packages. The enormous growth rates exhibited during the pre-recession period were phenomenal, but a retrospective analysis suggests that they were unsustainable. The major fuel for recent economic growth has been the availability of capital. Lenient credit policies have paved way for expanding markets but not much attention has been paid to the costs of such confidence based growth. The common man, encouraged by growth-driven corporations has increased consumption, with the assumption that incomes will rise simultaneously. This spiral might exist for a limited time, but when it stops, the market eventually collapses. Unregulated economic growth has led to the resurfacing of a plethora of subprime lending and major Ponzi schemes. (Stiglitz, J.,2011 ) Economic growth does in fact lead to improving social indicators. Ever since capitalism has become the popular form of economic governance around the world, per capita inflation-adjusted income has risen from $5,400 in 1980 to $8,500 in 2005. (Shleifer, A., 2009) While educational and health figures have improved, the north-south orientation of this growth has been noticed as well. While social indicators have improved i n some areas and strata of the population, other portions remain unaffected. For instance, the top 1% of the income earners in United States have 24% share in the overall incomes generated. (Timothy, N. 2010) -THE NEED OF A MEDIATOR- THE GOVERNMENT: The concept of a welfare state arises from the notion that the

Freedom Writers Diary Analysis Diary 34 English Literature Essay

Freedom Writers Diary Analysis Diary 34 English Literature Essay The Freedom Writers Diary was one of my favorites books I have read so far. I could really relate to a lot of these stories and I felt like I knew them on a personal level. The diary entry I related the most with was Diary number thirty-four Teenage Alcoholism. I once had to deal with an addiction similar to what the writer did, the writer really opened up my eyes to what is really going on in high school and that I am not the only one who deals with situations like this, I noticed that I was thinking and feeling the same things she felt. This diary entry really made me feel like my life is on the right path, and reminded me of how far I have come to get here. Now granted that alcohol addiction and painkiller addiction are two different things physically, there are uncanny and many similarities emotionally. In The Freedom Writers Diary, diary number thirty-four has a feeling of hopelessness, I have been doing it for so long, its just a daily routine like getting up in the morning, going to the bathroom, and brushing your teeth (Freedom Writers Diary, by: Erin Gruwell, p. 67) I felt like this also sometimes, like this is my life it is never going to change, just deal with it. She also had an image to up hold and the fact that she knew that image was false made her feel bad about herself Im more disappointed in myself for the way Im tricking people into believing that Im something Im not . Since Ive been in Ms. Gruwells class, everyone thinks I am Little Miss Goodie Goodieà ¢Ã¢â€š ¬Ã‚ ¦.. If they only knew that on the inside I am just barely keeping it together. (p. 67). She and I both felt like we were living a life that was meant for some one else, like there is no way I could have let my life spiral this far out of control, what have I done to myself. I also like her felt like no one would like the real, the sober, me I am living a lie. I am struggling with a deep secret-being a closet drinker.à ¢Ã¢â€š ¬Ã‚ ¦. I fear that people will not like the sober me. (p. 67). So we continued with our lives as they were, until one day enough was enough I wanted my life back I and was going to take it back no matter what or who stood in my way. I have come so far to get where I am today and I have worked so hard but that only makes me appreciate all I have accomplished that much more. I can only hope that Diary number 34 felt the same way and got her life back too. Addiction is a nasty, horrible, disgusting monster. It will build and build inside you until one day it explodes and comes out to play, but you do not believe in monsters, such things are for childrens fairy tale books, until that is, this monster knock you in the face and on to your butt. And when you get back up on your feet you realize that it was not a monster it was you standing in your own way.

United Nations Millennium Development Goal Essay examples -- World Is

Target C of the seventh United Nations Millennium Development Goal is to ‘halve, by 2015, the proportion of the population without sustainable access to safe drinking water and basic sanitation’ (UN, 2000). With the present model of sanitation, the flush toilet, it is not viable to provide basic sanitation for everyone, as flush toilets are grossly inefficient in developing countries. They require large amounts of water and sewage infrastructure to function, two things increasingly difficult to possess in developing countries (Bill and Melinda Gates Foundation, 2011). This lack of basic sanitation leads to defecation and urination in unsafe locations, such as streams and rivers, which contaminate the water supply. The unsafe urination and defecation increases the incidence of fecal-oral contamination and occurrence of other communicable diseases. It also forces the poor villagers to walk farther in search of uncontaminated water sources. However, interventions and the redevelopment of the sanitation system can bring numerous positive changes to developing countries, where present knowledge and development of sanitation is poor. Optimum benefit from sanitation interventions can be achieved if the communities are made aware of the connection between hygiene practices, poor sanitation, polluted water, and disease (UNHRC, 2011). The redevelopment of the sanitation system is essential for developing countries; however, the global community must overcome deep-seated challenges to guarantee enduring success. The redevelopment of the sanitation system, particularly the reinvention of the toilet is an efficient and significant way of improving health, hygiene, and women’s education and personal safety. Currently, 40% of the world’s popul... ... problem of implementation by spending more money on education and actual procurement of the reinvented toilets rather than the administration. It is great to take the increased education of the developing country to our advantage by using the school children to spread the message about sanitation to their families and deep into their communities. School Environment and Sanitation and Rural India states that â€Å" The best way to break bad practices is to cultivate good practices and childhood is the best time for that as children are receptive to all influences† (Majra and Gur, 2010). From these two suggestions for implementation, it seems very logical that the global community should focus on providing access to proper sanitation facilities at schools and on providing water, hygiene, and environment education at primary schools to spread further the reinvented toilet.

Technology: Ruining Our Future Generations?

Patricia Gilpin Mrs. Rakauskas ENC 1101-06B 3 May 2011 Technology: Ruining our Future Generations? When the computer made its first appearance in America, it was about the size of a room and not many people had access or any knowledge on how it is used. Today, technology has advanced to the point that everything can be accessed by a cell phone the size of a deck of cards, or even smaller. Technology has become an amazing way to connect to information and people that would otherwise be unavailable, but has it taken over?If technology comes to an abrupt stop and crashes will the nation know what to do? Have they become too used to the aspect of having the world at such an easy grasp that they’ve forgotten how to live without it? Kids are inside delving into fantasy worlds by means of video games, and online networking cites such as Facebook instead of going outside and enjoying sports and adventuring with friends. Technology is allowing society to lose sight of reality, and alth ough the means of receiving technology are now smaller than ever, technology itself has become a giant that needs to be stopped.Technological advances are evident while looking around anywhere in the world today. Cars now have the ability to parallel park themselves, cell phones can pinpoint exact locations, robots are starting to be used to assist in surgeries, and more advances like this are made on a day to day basis. Technological advances make work easier and quicker for a lot of occupations, and it allows for endless possibilities in the medical and health care system. These advances have allowed humans to reach a height of intelligence that otherwise would’ve been impossible.It has allowed for discoveries, innovations, and changes that are positive. Those positive changes and innovations are going to continue to amaze the world, but with all these advances it’s hard to imagine a life without technology that, not too long ago, was a reality. Technology rose to ne w heights with the first computers and cell phones, and has very quickly transformed adding things like internet, media, iPods, laptops, smart phones, and robots.Many children growing up with all these technological advances have never experienced a world without them, and probably wouldn’t know what to do if the time came that technology disappeared. Just a decade ago, children used to be outside at parks playing sports, adventuring, and using their imagination to delve into the world for the first time. Today 80 percent of children are obese and spend their time in front of their computers and xbox, delving into a world that’s not real. They see themselves in video games doing things that they could never do in reality.Besides opening up their eyes to intense violence, video games have replaced the need for children to get out of their house and join activities. Internet and networking cites have allowed children and adults alike to become the self that they could ne ver actually be. If they can be all they’ve dreamed about in a virtual reality, why would they want to actually go outside and join a society that is a lot less accepting then their virtual world? In 2012 a video game for the xbox Kinect is being introduced called Project Milo.The xbox Kinect is the latest technological advance for video games, and has a full body sensor that picks up the player’s body movements and can transfer them to the screen. Essentially, the player becomes the controller. Milo is a virtual friend that can recognize the player and their emotions, and he has a vocabulary that allows him to actually understand and have intelligent conversations with the player. The player can walk in place in front of the screen and go for a walk with Milo to a lake, where they can view their own reflection.Milo tells the player about his day, and the player shares information about theirs. Milo has the potential to be very destructive to any child who is picked on , and has troubles or fears about meeting new friends. With a video game like Milo, these children don’t have to face their fears of going and meeting friends when they can just go home and hang out with their buddy Milo. If these basic steps like facing fears and learning how to talk and connect with actual people aren’t reached during development, where will that lead our future generations?Besides being obese, a majority of adolescence who decide to play this game will lose their ability to function in a real society. Most children have also been around technology for their whole lives and don’t know a life without it. Children are our future, and they need to be taught how the world works when it’s a little more difficult than clicking a button to get the answers they’re striving for. In 2000 the world was up in arms when they thought computers were going to crash as the millennium turned, this event was referred to as the Y2K.Panic arose and p eople were locking themselves in their houses with food stocked up, riots happened in the streets, and many people were sincerely scared at the thought that all technology was going to crash. Luckily, 2000 came and went with no major Y2K event, and technology has continued to advance. Just because the Y2K didn’t happen in 2000, doesn’t mean that there won’t be a time when computers do crash. Whether its weather, war, or simply electricity overloads, the threat of technology suddenly disappearing is too real to ignore.Children who have never lived in a world without technology will soon be adults, and they need a reality check that an event like this could happen any day. To help lower the risk associated with technological advances, students should be taught what to do in if a situation like this occurs- they are our future. There should be more programs that don’t just give the option, but require students to go outside and broaden their imagination with sports, arts and crafts, music, and all the activities that technology is slowly taking away from the youth.Kinect, although an amazing advance for video games, should not put out something like a virtual friend- there is no need for it. Technological advances are great in medicine, media, and work environments everywhere but that doesn’t mean it should take the place of actual human contact and relationships. If it’s allowed to do that, there will be a dim future to look forward to, or in this case, look down upon. Gilpin

Sigmund Freud and Carl Jung and their view of human personality

Sigmund Freud and Carl Jung and their view of human personality Introduction: The meaning of personality Personality is a term that refers to unique, relatively stable aspects of a given character . Personality normally deals with a wide range of human behavior. To most theorists, one can conclude that personality includes virtually everything about a person: mental, emotional, social, and physical. It is worth mentioning that there are certain aspects of human beings that may not be observable.Advertising We will write a custom term paper sample on Sigmund Freud and Carl Jung and their view of human personality specifically for you for only $16.05 $11/page Learn More These include aspects such as thoughts, memories and dreams. On the other hand, there are certain aspects which are observable. These include overt actions. In addition to this, personality also includes aspects which might be concealed to oneself. These are termed as conscious or unconscious aspects which are normally within our awareness. Theories of pers onality There are many theories which have been put across in an attempt to explain the nature of a man. It is worth noting the fact that there are four criteria that a theory of personality should satisfy: description, explanation, prediction and control of behavior. Human behavior can be considered to be quite complicated. In this case, a coherent and clear theory enables a person to be able to bring order out of this chaos. A good personality theory explains the phenomena under study. It offers answers to such significant questions as the causes of individual differences in personality, why people are different in their own right and also why other people seem to be pathological as compared to other people. To most psychologists, the litmus test of a theory is the ability of the theory to predict future events and behaviors among the human beings. A valuable theory usually leads to important practical applications. It facilitates control and change of the environment, for example , by bringing about better techniques of parenting, education, or even psychotherapy. There are several theories which have been postulated in this light. These theories have been postulated by several psychologists who have attempted to explain the nature of man. In this case, we are going to be looking at two main theorists. These are Sigmund Freud and Carl Jung. The Psychoanalytic theory Freud named his theory Psychoanalysis. This term is also used to denote the form of psychotherapy that Freud originated. In essence, this theory is based on the belief that people could be cured when their thoughts, which were unconscious, were brought to a conscious state and thus they were able to know what they were going through.Advertising Looking for term paper on psychology? Let's see if we can help you! Get your first paper with 15% OFF Learn More This was important because it enabled them to gain insight of what they were going through in the course of life. The m ain focus of this theory was to enable people to release repressed emotions and experiences. Psychoanalytic theory is a theory which is based on the concept that forces motivating behavior is derived from the unconscious mental processes. The common occurrence of perception implies that much of our personality is usually beyond what we can call our immediate awareness. Freud concluded that most of our personality which was largely influenced by our mental activity was unconscious. This implies that it cannot be called to mind even with great effort. Information that is not conscious at a given moment, but which can readily become so, is described as preconscious. The preconscious is considered to be closer to the conscious because it is largely within our control. Freud’s major theories of the mind follow. The topographic theory of the mind In this case, the mind is made up of the unconscious mind. This mind contains repressed thoughts and feelings. These feelings and thought s are usually unavailable to the unconscious mind. In this case, primary process is a type of thinking which is associated with primitive drives, wish fulfillment and pleasure. This does not involve logic and time. On the other hand, the dreams represent gratification of the unconscious instinctual impulses and wish fulfillment. Secondly, the preconscious mind contains memories that, although not readily available, they can be accessed by the conscious mind. Lastly, the conscious mind contains thoughts that a person is currently aware of but does not have access to the unconscious mind. The structural theory of the mind According to this theory, the mind is divided into three parts. That is the id, ego and superego. The id is usually present at birth. This represents the instinctual drives that a person has. These include the sexual urges and drives. In addition, this structural component is characterized with pleasure principle. In essence, the id is not influenced by circumstances that might be taking place in the external environment at all. The ego begins to develop at birth. This component controls the id in order to adapt to the changes which are taking place outside the world. It is the component that uses reality testing in order to make sense of what is going on around the world. It brings a balance between the super ego and id in the course of life.Advertising We will write a custom term paper sample on Sigmund Freud and Carl Jung and their view of human personality specifically for you for only $16.05 $11/page Learn More The superego is a component which begins to develop about 6 years of age. It is the component which controls the id. It is usually associated with the moral values and the conscience. The intra-psychic conflict occurs or takes place among the components of the mind. That is, the id, ego and super ego. This conflict is usually a direct result of behavior which might need justification in order to obtain bala nce. These conflicts at times lead to changes in personality as a person develops and learns to cope with the events within the environment. Personality development Sigmund Freud developed five stages which he argued determined how a person’s personality develops over time. According to this theory, when a child is born, his or her center of pleasure revolves on the mouth. This is associated with activities such as suckling, chewing and biting. From one to three years, the centers of pleasure shift to the anal. This implies that the child derives her source of pleasure through defecating. The third stage is the phallic stage; this takes place between three to six years. During this stage, the children derive sexual pleasure through stimulating their genitals. At this stage, the Electra and Oedipus complexes emerge. The fourth stage is the latency stage. During this stage, the sexual urges are rechanneled to school work. The child, at this stage, internalizes societal values a nd the environment where one grows. Lastly, there is the genital stage, this is marked by the emergence of adolescence. It is worth noting that according to this theory, when a person does not fulfill the demands and pleasures at each stage, the person becomes fixated. Some of these traits later emerge in adulthood. Application of psychoanalysis This is a therapeutic approach which utilizes various techniques in order to ensure that the client is properly treated. These approaches include free association, resistance analysis, transference analysis and dream analysis. These techniques are used to treat anxiety disorders such as phobias. In addition, these techniques are used to treat people who have depression. In this approach, treatment is a process which entails encouraging the client to speak and share their experiences. However, there is caution when it comes to dealing with transference and counter-transference issues when dealing with a client.Advertising Looking for term paper on psychology? Let's see if we can help you! Get your first paper with 15% OFF Learn More Psychoanalysis as a scientific theory The scientific status of this theory has been under scrutiny by many. This debate has been raging on. This is because the basis of this theory is on the unconscious activities. These are activities which are not empirical. Carl Jung: Analytical Psychology Carl Jung was a Swiss psychiatrist, called his new approach Analytical Psychology. This was done so that he could differentiate it from Freud’s psychoanalytic theory. Like Freud, he emphasized the unconscious determinants of personality. However, he had a different approach to the state of affairs when he proposed that the unconscious consists of two layers. The first layer, he called it the Personal Unconscious, is essentially the same as Freud’s version of the unconscious. According to Jung, the personal unconscious houses material from one’s life that is within one’s conscious awareness because it has been repressed or forgotten. In addition, Jung theorized that t he existence of a deeper layer he called the Collective Unconscious. Essentially, the collective unconscious is a storehouse of latent memory traces inherited from people’s ancestral past that is shared with the entire human race. Jung called these ancestral memories Archetypes. They are not memories of actual personal experiences. Instead, archetypes are emotionally charged images and thought forms that have universal meaning. These archetypal images and ideas show up frequently in dreams and are often manifested in culture’s use of symbols in art, literature, and religion. Jung felt that an understanding of archetypal symbols helped him make sense of great concern to him because he depended extensively on dream analysis in his treatment of patients. Let us have a detailed look at this theory. Therapy Jung contributed much to this field. Key among his contributions wes the use of the personality typologies to foster understanding and reduce interpersonal conflicts, an d the use of dreams to enhance personal growth and highlight important aspects of the dreamer’s life and journey. Contrary to Freud, he believed that the person who had the dream was the most likely person to ultimately understand what it meant. He was always willing to work with patients to help them to interpret their dream. According to him, there was no right interpretation, however, believed that the dream was rightly interpreted when it made sense to the client. Jung’s religious upbringing and exploration of diverse religious perspectives made him be sensitive and open to spiritual and religious possibilities. Jung held the belief that the voices people hear in the dreams may not be of their own making, rather they came from a source which was transcending us. Synchronicity This was a term which was coined by Jung to explain the occurrence of events which seemed to be coincidental. He coined this term to refer to seemingly accidental life events that are tied tog ether by the meanings we give them. These are acausal happenings, episodes that do not seem to follow the normal cause and effect processes. One can almost feel the flow of the interconnections and sometimes even laugh at them. Essentially, Jung describes synchronicity in relation to his own etymological analysis of the linguistic unconscious of the term, finding the association with simple simultaneity. In this case, simultaneity as a term lacks the element of recognition that generates meaning due to mutuality of physical and psychological states. Synchronicity, in Jung’s case, created the impression that some simultaneous activities which occurred in light of one or more external events appeared to be meaningful to a person subjective state. Personality types Jung described eight personality types, each characterized by a predominance of one of the four functions, used in either extraverted or introverted attitude. According to Jung, people can be classified using the huma n mental functions, that is, seeing – intuition and thinking – feeling, a person’s attitude, which is, extraversion – introversion. In essence, according to him, a person’s personality is derived from certain dimensions which include extraversion and introversion sensing and intuition thinking and feeling judging and perceiving. When establishing a personality type, there is an acronym which is used according to this theory. This is the ISTJ which can be decoded to imply introvert, sensing, thinking and judging or ENFP which might be construed to imply extravert, intuitive, feeling and perceiving. This typology is used to determine the personality type. Personality structure According to Jung, the structural nature of personality reflected a redefined and expanded view of the unconscious mind. In this theory, the conscious ego is the center of conscious awareness of the self. The major functions of the conscious ego are to make the individual awa re of his or her internal processes, for instance, thoughts or feelings off pain and the external world that is, surrounding noises through sensation and perceptions at a level of awareness necessary for day to day functioning. Personal unconscious This is directly next to the ego and it is completely below conscious awareness, Jung called it the personal unconscious region of the mind. Its contents included all those thoughts, memories, and experiences that were momentarily not being though about or were being repressed because they were too emotionally threatening. In his description, he came up with a complex which implies a collection of thoughts, feelings, attitudes, and memories that center on a particular concept. The collective unconscious In this case, the collective unconscious was conceptualized as being transpersonal in nature. According to him, a person’s mind contains an unconscious region which is shared by all people. This region is usually developed over time and it is usually transferred from one generation to another. The principal function of this wisdom in the collective unconscious is to predispose individuals to respond to certain external situations in a given manner. This maximizes the development of the individual. There are several aspects which are associated with this aspect. They include the archetypes; these are universal thoughts, symbols, or images having a large amount of emotion attached to them. Their special status come from the importance they have gained across the many generations and the significant role they play in day to day living. For example, the archetype of the mother is an image of a nurturer. The persona is an archetype which develops over time as a result of the tendency to adopt the social roles and norms that go along with living with other people. The animus and anima are the aspects which bring out the aspect of being male or feminine. The shadow, on the other hand, represents the dark and the more primitive side of the personality. The self is considered to be among the important archetypes because is that which predisposes the individual to unite all of the other aspects to bring out an individual. Conclusion In conclusion, both Sigmund Freud and Carl Jung had a similar perspective regarding human personality. In this sense, they embraced the fact that the unconscious mind played a major role towards personality development. They also had a similar approach to treating patients in their approaches. However, their background influenced their differing views to a great extent. Furthermore, it is worth noting that the differences which ensued from their practice and theory had contributed a great deal to the field of psychology. References Ewen, R. B. (2003). An introduction to theories of personality. New York: Routledge. Sommers-Flanagan, J., Sommers-Flanagan, R. (2004). Counseling and psychotherapy theories in context and practice:skills, strategies, and techniques. New Yo rk: John Wiley and Sons.

WRITING FOR THE WEDDING MARKET

WRITING FOR THE WEDDING MARKET The wedding industry is big business – with the average US wedding costing more than $25,000. Most couples turn to wedding magazines to help them navigate the taffeta and lace, seating plans and relatives. If you love everything wedding – the clothes, the flowers, and the romance – you could make money as a wedding writer. Breaking In to the Wedding Market The wedding market is extremely popular among freelancers, and the larger glossy magazines only come out a few times a year.   A great way to begin as a wedding writer is to pitch wedding articles to magazines outside the wedding industry. Regional magazines produce wedding content focusing on local suppliers, and service industry trade magazines are interested in wedding related articles. Some wedding and business blogs even pay for articles. Once youve built up a selection of clips, youll have more success pitching the glossy magazines. Another way to break in is to pitch an article focusing on a topic you already specialize in. For example, if youre a financial writer, you could write about wedding budgets. If you write in the technology niche you could review wedding planning Apps. Travel writers can submit pitches on honeymoon destinations. Because wedding magazines are all about visual inspiration, if you can demonstrate photo sources in your pitch, the editor will be more likely to consider your submission. Expertise in the wedding industry – such as being a cake designer or a wedding planner – will make your pitch stand out. Read the different magazines carefully, and pitch articles aimed at their specific bridal market. Some magazines dont want articles on budget or gay weddings, while others only want weddings and vendors from a certain region. Wedding Article Topics Since wedding magazines have a new set of readers every year (women start reading magazines once theyre engaged and tend to move on after theyve been married) theres a certain amount of repetition among topics. But the editors are always looking for new concepts and trendy ideas. For example, an article on wedding cakes might focus on choosing wedding cupcakes, since these are extremely popular right now. You can become a specialist in certain wedding topics – such as beach weddings, wedding dà ©cor or eco-friendly weddings, and tailor your pitches to suit. Im a certified wedding celebrant, with a specialty in weird, alternative weddings, and theres certainly not many other writers covering that! Your Wedding File One of my tricks is to keep a folder of contact details for interesting wedding-related businesses and experts I can approach for sources.   I also keep an eye on wedding blogs, as trends appear on blogs before they reach the magazines. Adding a few of your favorite wedding blogs to your RSS Reader is a great way of keeping up-to-date with the industry. My favorite wedding blogs are: Offbeat Bride http://offbeatbride.com A Practical Wedding http://apracticalwedding.com Rock n Roll Bride http://rocknrollbride.com Alice in Weddingland aliceinweddingland.co.uk Weddings are beautiful, fun-filled events, and writing about them injects a little sparkle and romance into the solitary writing life. Wedding magazines can be a tough market to crack, but a little creative pitching and a lot of enthusiasm for the industry will soon land you assignments. Wedding Markets Flower MagA trade magazine for floral designers, including an extensive wedding section. Pays professional rates. flowermag.com/contact/ Bride and GroomRegional wedding magazines accepting features, service articles and honeymoon profiles. Pays between .50 and $1 per word. http://originalweddingexpo.com/writeforus.html BustFun, contemporary womens magazine that often runs wedding material. Pays between $50-500 depending on department. http://bust.com/info/submit-to-bust.html Somerset WeddingSimple and elegant wedding craft ideas. Pays professional rates. stampington.com/submissions/index.html

Human Resource Planning Essay Example | Topics and Well Written Essays - 750 words

Human Resource Planning - Essay Example At the moment, the organization needs to hire competent individuals that are capable of providing the services. The problem of limited cash flows is affecting the recruitment process; the company simply cannot pay for quality services. In the coming years, the organization will be in dire need of individuals that are capable of promoting the company’s image to attract more donors. Currently, the cash flows are dwindling, and it is negatively effecting everything that the company does. The company needs healthy donations to effectively run its operations. Relying solely on volunteers is harmful to ‘going concern’ of the company. First and foremost, Juanita needs to get her authority, and power expanded. Without the power to effectively manage people and resources she will remain ineffective, and the company will never get out of hot waters. Juanita is already on the right track. Instead of making frequent appointments, she has setup her group over the email, and she is in touch with them. Juanita is new, and she is learning more about the company every day. The first step is obviously meeting the company personnel and assuring them that the HR manager is there to help achieve better results for the company. The first step towards improving employee performance is to cut the dead weight. Juanita did her research and found that there are people in the company who do not have any significant work, but they are still getting the paychecks. If the company carries on the same pattern it will have ripple effects as others will see that idlers are getting paid for doing nothing so why should they work so hard. Second, the company needs to formulate its HR policy exactly according to the laws that apply to a Non for Profit organization. This will help promote the better image of the company as new recruits will notice that the company operates in accordance with

Critical analysis of PSED (key person role-adult child relationship)in Essay

Critical analysis of PSED (key person role-adult child relationship)in an educational setting(UK), drawing on your observations and published research.(we have to create name and title)see my attachments - Essay Example the socio-economic characteristics and other cultural aspects affecting the personal, social and emotional development of children in their early years. The theory and practice will be linked based on the observations made. The importance of a key worker is the nursery setting will also be revealed. Eventually the integration of PSED into the early years of children as well as the role of the key workers will be explained and further expounded on. PSED plays an important role in the education system and as such should be applied in the early years. PSED is important for enhancing a caring community where students and their educators can interact respectably and further educating children about emotional literacy. This form of development is also crucial for facilitating social understanding and encouraging responsibility in students both in their education and their social interactions (Broadhead 2010, pg. 19). PSED also enables individuals to empathize with others and thus encouraging perspective-taking which is important in learning major life skills such as critical thinking and creative thinking. The early years are crucial for children in relation to their personal, social and emotional development. Based on research carried out recently, it is evident that the development of children in their early years personally, socially and emotionally plays a major role in influencing academic preparedness particularly in the early years of development. It has also been noted that the socio-emotional competence of children has an impact on their educational success. The socio-emotional knowledge influences the child’s success in their early years by improving their academic performance both in their early life and their lifelong learning. Making children aware of their emotions and training them on their planning skills ensures that the children have lower risks of being aggressive or having any anxiety disorders. Different educational centres have varying PSED

Reflection Paper, on Jill Bolte Taylor's stroke of insight, found on Movie Review

Reflection Paper, on Jill Bolte Taylor's stroke of insight, found on www.ted.com - Movie Review Example She tells how she felt to be one with universe with the boundaries of her body merging with the environment when she had a stroke in her right brain hemisphere, and concludes her talk by saying how beautiful and peaceful she felt at that time and how we all should learn to internalize that message from our right hemisphere so that there is peace and happiness in the world (â€Å"Jill Bolte Taylor’s stroke of insight†). Bullet Points Comments The moment-by-moment description of stroke is valuable information for science. How she interprets her experiences can be a matter of contest. It seems that Jill Bolte is exaggerating a little. Memory may distort the actual events. As a scientist, Jill Bolte could have dwelled more on the scientific aspects of her experiences. The scientific facts corresponding to each and every moment of stroke experience, if narrated, might have been more informative. Even a scientist with rational thinking capabilities is prone to be subjective, when analyzing one’s own very personal realm.

Competitive Advantage and Comparative Advantage Essay Example for Free

Competitive Advantage and Comparative Advantage Essay What is the difference between competitive advantage and comparative advantage? Answer: An advantage that a firm has over its competitors, that differentiates the Product or services offered by the firm and allows the firm to reduce it’s Cost or generate Higher Revenue or Margin is known as Competitive Advantage. A competitive advantage is something that a consumer views in a product or service as having higher value than the other competitors of the firm in the industry. It is an expertise that one firm has. There are many types of competitive strategy that a firm adopts so as to give a competitive advantage to the firm. E.g. Cost leadership: A firm produces the lowest cost product in the entire industry. Comparative Advantage: When one firm/country is able to produce Goods or Services at a lower Opportunity Cost over another firm/ country, it is said to have a Comparative Advantage. For E.g. if one country uses more machines and produces 10 units of each Meat and Clothes in one hour. And another country uses fewer machines and produces either 4 Meat or 6 Clothes in an hour, each country can gain from trade because their internal trade-offs between Meat and Clothes are different. The country that uses fewer machines has a Comparative advantage in producing clothes, hence it is more beneficial to produce and trade Clothes with the other country. The country that uses more machines has a comparative advantage in producing Meat, hence it is beneficial for them to produce and trade Meat with the other country.

Importance of Time Lapses in Death of a Salesman :: English Literature

Why does Arthur Miller use time lapses in his play â€Å"Death of a Salesman†? What was the playwright trying to tell us about Willy Loman? In this essay I will be exploring and analysing â€Å"Death of a Salesman† by Arthur Miller. I will be looking the use of flash backs in the play that aim to emphasise that the past is always with us. Looking at the flashbacks will also help understand the character of Willy Loman. The action takes place in Willy Loman’s house and yard also in various places he visits in New York and Boston of 1949. The play was set in post war America. This is after the great Depression, when people had a different point of view and wanted to achieve the â€Å"American Dream†. The American Dream is the longings of people who wanted to develop the country, to amass money and enjoy a comfortable, not to be at the beck and call of the employer. The figure of a salesman was at the cutting edge of the American Dream, a self made person that did not sell his products but his personality. The play shows a series of chronological events which take place during one evening and the next day. At intervals throughout the play we see scenes from Willy’s past enacted on the same stage at the same time. On first impression this would seem more likely to confuse the audience rather than reveal, but Miller had strong reasons for staging the play in this way. It is my belief that playwright tells us the past is not something which is now behind us. The past is always with us informing and influencing our actions. To understand the character of Willy Loman, we must be aware of the emotional burdens he carries with him from the past. To show an example of these recollections I have selected a scene in Act Two. Willy is sitting in a restaurant where he has been invited by the boys, in anticipation of the fact that Biff will be able to secure a loan from Bill Oliver. Willy has just been laid off from his old job, and is hoping that Biff has some good news for him so that Linda can be happy as he knows she has always been loyal to him and made many sacrifices. Willy said â€Å"she has waited and she has suffered†. This shows how loyal and hard working Linda has been to the family, sacrificing to save money. Evidence of this is shown by the stockings that she sits down with and mends so money can be saved.

Icons of Ambivalence in Bless Me Ultima Essay examples -- Bless Me Ult

Icons of Ambivalence in Bless Me Ultima  Ã‚        Ã‚   The portrait of Mexican Americans is layered in shades of ambivalence. Aside from the fact there is evidence that they can not really be classified as a migratory culture in that the land where they tend to migrate once belonged to Mexico, they can also lay an earlier claim to the land as Native Americans. The Spanish Europeans who settled in the area that became Mexico evolved as the dominant culture over the oral culture of the Native Americans. Nevertheless, there is evidence of ambivalence among the Native Americans to the dominant culture of the Spanish in what is arguably one of the Mexico's basic texts, the story of the Miraculous Apparition of the Virgin of Guadalupe in 1531. The Virgin of Guadalupe does not fit the usual model of the Virgin as she appears to believers, the biggest change being her native appearance. She is of the dominant culture's religion, and yet she is not. Her appearance is one of only eight worldwide that have found acceptance by the Catholic Church (Apparition 48). Moreover, she is a symbol of the native culture as well and has reverence in the eyes of both Mexicans and Mexican Americans that remains evident to date. Notably as well, Bless Me Ultima, a modern work of fiction set in New Mexico, depicts not only ambivalence toward the dominant culture of the United States, but also remnants of the same ambivalence toward the Catholic Church found hundreds of years earlier in the native culture of Mexico. Ultima, one of the principle characters in the novel, practices the ancient art of Curanderismo, an approach to healing which encompasses the body, mind and emotions along with the soul and the spirit (Curandera 1). Ultima practices the four ... ...Robert C. Broderick, ed. New York: Thomas Nelson, Inc., 1987. 48. "Blessed Juan Diego: Model of Humility". 29 Oct. 2000. http://ng.netgate.net/~norberto/juandiego.html. "Blessed or Evil. 5 October 2000. http://www2.cwrl.utexas.edu/sheila/314f95/projects/group5/curan2.htm "Curandera Elena Avila. 5 October 2000. http://www.ph-webnet.com/ph_a/articles/duval-8.htm de Vega, Bechiller Luis Lazo. "History of the Miraculous Apparition of the Virgin of Guadalupe in 1531." The Heath Anthology of American Literature. Ed. Paul Later. Boston: Houghton Mifflin Company, 1998. 475-82. "La Curandera: Blessed or Evil." 5 October 2000. http://www2.cwrl.utexas.edu/sheila/314f95/projects/group5/curan.htm "Scapular." The Catholic Encyclopedia. Revised and Updated. Robert C. Broderick, ed. New York: Thomas Nelson, Inc., 1987. 543.